Our Services, Local SEO, Google Maps & AI Visibility for Service Businesses

Built for Local provides done-for-you local growth systems for service businesses that want more enquiries from Google Search, Google Maps and AI-powered results.



Everything we build is designed around one outcome:

👉 Consistent, high-quality local enquiries

This is our core service.

We help local service businesses appear when customers search on:

• Google Search
• Google Maps
• Google AI Overviews
• ChatGPT
• Perplexity

If your services and locations aren’t structured clearly, Google and AI platforms can’t confidently recommend you, even if your work is excellent.

What Our Local SEO Service Includes

• Service × location SEO pages
• Google Business Profile optimisation
• Town-specific targeting
• Local authority & trust signals
• AI-friendly content structure
• Technical SEO clean-up
• Clear internal linking strategy



Our systems are built to move you from inconsistent visibility to predictable local enquiries.

Most service business websites look decent.

But they’re not built around how customers actually search.

We design SEO-led, lead-generation websites specifically for local service businesses that depend on enquiries.

What’s Included

A 13–15 page website, typically including:

• Home
• About
• Services Overview
• Individual SEO Service Pages
• Areas We Serve
• Case Studies / Our Work
• Blog
• Contact
• Additional pages as required

Individual SEO Service Pages

Each core service gets its own dedicated, optimised page.

For example:

Builders:

• Home extensions
• Loft conversions
• Renovations
• Structural work

Electricians:

• Rewiring
• Consumer unit upgrades
• Fault finding
• EV charger installation

Plumbers:

• Boiler installations
• Emergency plumbing
• Bathroom fitting
• Heating systems

(Structured based on your trade and services.)

This creates clear signals for Google and AI systems about exactly what you offer.

SEO & Hosting Included

• SEO-optimised content written for each page
• Correct H-tag structure
• Internal linking for local authority
• Optimised service × town structure
• 1 year of fast, secure hosting included
• Built properly from day one.
  

Used strategically for high-intent searches, not as a replacement for SEO.

Best suited for:

• Emergency services
• High-value installations
• Competitive local markets
• Businesses wanting faster short-term enquiry flow

Pricing

• £250 one-time setup
• Management from £300/month
• Ad spend paid directly by you
• Fully tracked. Fully transparent.
• Ads support growth. SEO builds long-term dominance.
  

For service businesses that want everything handled end-to-end.

£2,000/month – Growth System

Includes:

• Conversion-optimised website
• Full local SEO rollout
• Individual service pages
• Location pages
• Google Business Profile optimisation
• Google Ads management
• Call & form tracking
• Monthly optimisation & reporting

Designed to:

• Dominate one primary town
• Expand into surrounding areas
• Scale what works



This is our complete local growth infrastructure.

We operate on a one primary business per primary town model.

Once an area is secured:

• It’s protected
• No competing clients in that town
• No diluted results



Exclusivity is confirmed during your audit.

We don’t sell upfront.

Start with clarity.

Free Visibility Audit

We review:

• your website
• Google Maps presence
• competitors in your area

You’ll see:

• where enquiries are being lost
• which services and towns to prioritise
• whether £300, £600, or £1,200/month makes sense